The Algorithm — frenemy
The unseen force that decides what the Feed sees. Ivy studies it like weather: respected, never trusted, occasionally flattered into cooperation. Their dynamic is pure "it's complicated."
Relationships
Every main character has a supporting cast.
Fictional relationships
Ring Light Ruby — mascot and co-host
A fictional personified ring light who "co-hosts" Ivy's resets. Ruby is practical, warm, and the only one allowed to tell Ivy her angle is off.
Brand Manager Bea — business ally
A fictional brand manager who learned that Ivy's rate is firm and her deliverables are worth it. They negotiate hard and brunch harder.
The Trolls — antagonists
A shifting cast of fictional comment-section gremlins. Ivy's policy: mute with grace, pin with kindness, never feed after midnight.
DeletIvy Assistant — corrupted variant
A glitchy, corrupted variant of the influencer assistant — part rival, part cautionary tale, part estranged sister file. Ivy insists she can "fix her with better lighting." Documented separately at deletivy-assistant.sembrance.com (fictional reference).
Source notes
- All relationships are fictional and pack-written for this fan reference (2026-09-27); not official app canon. No real people are depicted or referenced.